Business

Turn Customer Experience into Your Biggest Offer on Black Friday, Cyber Monday, & Beyond

November 29, 2022

Photo by rupixen on unsplash.com As Black Friday and Cyber Monday quickly come and go it’s time to solidify your marketing strategies and ensure you are prepared to serve your customers on these major shopping days and beyond. While deciding on the sales and promotions you plan to run, there’s another factor to consider — … Continue reading “Turn Customer Experience into Your Biggest Offer on Black Friday, Cyber Monday, & Beyond”

How To Prepare Your WooCommerce Store For Black Friday/Cyber Monday Sales

November 17, 2022

Black Friday and Cyber Monday are around the corner, which means it’s time to get ready for shoppers eager for sales on these major shopping days. In this blog, we discuss tips for getting your ecommerce store ready for Black Friday and Cyber Monday. Planning Your Black Friday/Cyber Monday Sale Black Friday and Cyber Monday … Continue reading “How To Prepare Your WooCommerce Store For Black Friday/Cyber Monday Sales”

WooCommerce Plugins that will Increase Customer Retention

October 23, 2022

Every business owner understands the value of retaining customers, yet few have dedicated programs in place to address the challenges of high customer retention. Creating a plan to promote higher levels of customer retention means you need the right tools to do so as well. For ecommerce businesses using WordPress and WooCommerce there is an … Continue reading “WooCommerce Plugins that will Increase Customer Retention”

How to Efficiently Set Up an eCommerce Store on WooCommerce

September 19, 2022

If you’re in the eCommerce realm, you’ve likely heard of WooCommerce as it is one of the most popular eCommerce platforms for building your store online. WooCommerce is popular for good reason, this platform ensures you have a well-designed storefront, while also helping you manage the backend needs like accepting payments, managing inventory, and tracking … Continue reading “How to Efficiently Set Up an eCommerce Store on WooCommerce”

4 Ways Top eCommerce Brands Stay Connected to Their Customers

May 1, 2022

Building a successful eCommerce brand today requires you to build a relationship with your customers. With every market being so saturated with options, customers no longer rely on cost or convenience to be driving factors for choosing to shop with a particular brand. In fact, research indicates customers are almost always willing to spend more … Continue reading “4 Ways Top eCommerce Brands Stay Connected to Their Customers”

Future-Proof Your Customer Service Offering with Chatbots

April 23, 2022

Whether you’ve been in business for years or are a new business owner, future-proofing your business is something all business owners should be thinking about. With eCommerce demand constantly shifting and customers having ever-growing expectations on how companies should function, brands must learn to adapt or risk losing customers to their competition. The good news … Continue reading “Future-Proof Your Customer Service Offering with Chatbots”

Advance Your Business Marketing with These 6 Tips

April 19, 2022

Image by Kindel Media via Pexels The ultimate goal of any eCommerce business marketing strategy centers around connecting your business’ products or services to the right customer base. As simple as this sounds, formulating the appropriate strategy to achieve this can be extremely complex. The customer journey is constantly evolving which means your marketing strategy must be as … Continue reading “Advance Your Business Marketing with These 6 Tips”

Best Practices for Your Support Team and How to Become the Best Support Team in eCommerce

April 10, 2022

For an eCommerce business to stay top of mind for customers, it’s important to be able to adapt to an ever-changing buyer’s landscape. While there are many tactics to ensure you accomplish this, offering stellar customer service is one of the most sure-fire ways to do so. It can be very challenging for businesses to … Continue reading “Best Practices for Your Support Team and How to Become the Best Support Team in eCommerce”

7 Ways Chatbots Are Enhancing Conversational Commerce for eCommerce Businesses

February 5, 2022

Conversational commerce plays a huge role in the success of any eCommerce business, yet many brands don’t take advantage of this marketing approach. Conversational commerce, or conversational marketing, refers to the point where messaging apps and shopping intersect. For eCommerce businesses, this can mean live chat on your website, social media messaging apps, online chat … Continue reading “7 Ways Chatbots Are Enhancing Conversational Commerce for eCommerce Businesses”

Need to Convert More Leads? Try Testimonials

February 23, 2021

Guest Post by Matt Casadona If you’re on a mission to optimize your online content, you need to consider using testimonials as part of your strategy. Statistics have recently proven testimonials to increase effectiveness ratings by almost 90% when influencing buyers. Testimonials have been around forever, but information of their influence on conversion rates is … Continue reading “Need to Convert More Leads? Try Testimonials”

Usability and Accessibility Issues That Ruin eCommerce App Conversions

February 4, 2021

Guest Post by Joe Peters Across Google Play and the Apple App store, there are more than four million products for consumers to explore. In today’s world, we do more with our phones than ever before. Users check their email, chat with colleagues, reach friends, play games, and watch videos on the move. Apps offer … Continue reading “Usability and Accessibility Issues That Ruin eCommerce App Conversions”

The benefits of Having a Diverse Workforce For Your Business

February 3, 2021

Guest Post by Noah Rue Any growing business will experiment with various techniques to gain better revenues. From multiple channels of marketing to product development and gaining expertise in customer care; companies go through the drill of building strategies to cover the myriad aspects of business. However, it is easy to miss taking note of … Continue reading “The benefits of Having a Diverse Workforce For Your Business”