Better Conversations. Happier Customers.
One of the main concerns for any eCommerce business is acquiring new customers. When it comes to marketing to customers your plan should be two-fold focusing on both acquisition and retention. Having a plan for both is equally important, as you need to consistently bring on new customers and then put efforts in to maintain … Continue reading “6 Simple Steps to Acquire Customers for Your Business”
Guest Post by Joe Peters When it comes to growing a business, it is easy to fall into the trap of getting laser-focused on gaining new customers. More customers equals bigger growth, right? Well, it is not as clear cut as that. In order to continue to grow, a business has to nurture its existing … Continue reading “5 Simple Ways To Improve Customer Loyalty”
Guest Post by Patrick Bailey Starting a business is not a walk in the park. It takes patience, hard work, resilience, and sacrifice to get it off the ground and running. However, that may not be the only hard part: Keeping your business afloat and maintaining growth is another challenge altogether. That is why top-notch … Continue reading “Tips for Winning Customers Back after Negative Encounters With Customer Service”
Capturing incremental value from your existing conversations. Based on our own numbers, selling into a new customer is usually 10x to 20x harder than up-selling or cross-selling. Based on other numbers: The probability of selling something to a prospect is only about 5–20%, while the probability of selling something to an existing customer is 60–70%. — Marketing … Continue reading “Training customer service to be master influencers.”
Exploring new ways to create customer-focused teams. Those of you that have worked with our customer experience team before know that we do things a little differently at Reamaze. There’s no “customer support” team and there’s no “customer success team”. The two together make up our customer experience team. Daily customer appreciations received. Rolling 2-months. … Continue reading “Refining Customer Service with Better Experiences”
Continuing with part two of operationalizing customer success. Read part one here: Aligning Customer Success with Sales It’s certainly not enough to simply tell sales teams they need to work better with customers success teams. It’s also not enough to just tell customer success teams they need to provide their sales counter parts with more feedback. … Continue reading “Join Forces. Win Customers and Success.”
This is part one of our series on operationalizing customer success. Read part two here: Join Forces. Win Customers and Success. Dynamic duos. Batman and Robin. Ren and Stimpy. Jerry and George. You’ve heard of these partnerships that create absolute magic and harmony. But even the best of duos often struggle to succeed as a result … Continue reading “Aligning Customer Success with Sales”
