Business Strategy

How To Prepare Your WooCommerce Store For Black Friday/Cyber Monday Sales

November 17, 2022

Black Friday and Cyber Monday are around the corner, which means it’s time to get ready for shoppers eager for sales on these major shopping days. In this blog, we discuss tips for getting your ecommerce store ready for Black Friday and Cyber Monday. Planning Your Black Friday/Cyber Monday Sale Black Friday and Cyber Monday … Continue reading “How To Prepare Your WooCommerce Store For Black Friday/Cyber Monday Sales”

Future-Proof Your Customer Service Offering with Chatbots

April 23, 2022

Whether you’ve been in business for years or are a new business owner, future-proofing your business is something all business owners should be thinking about. With eCommerce demand constantly shifting and customers having ever-growing expectations on how companies should function, brands must learn to adapt or risk losing customers to their competition. The good news … Continue reading “Future-Proof Your Customer Service Offering with Chatbots”

Advance Your Business Marketing with These 6 Tips

April 19, 2022

Image by Kindel Media via Pexels The ultimate goal of any eCommerce business marketing strategy centers around connecting your business’ products or services to the right customer base. As simple as this sounds, formulating the appropriate strategy to achieve this can be extremely complex. The customer journey is constantly evolving which means your marketing strategy must be as … Continue reading “Advance Your Business Marketing with These 6 Tips”

The Best Way to Utilize Meta Business Suite to Run Your Business on Facebook and Instagram

March 5, 2022

The Business Suite offered by Meta (Facebook) is a great tool eCommerce businesses should be taking advantage of. Even if you don’t plan to run ads at the moment, there are still many benefits Meta’s Business Suite can offer for your brand’s Facebook and Instagram. Who Should Use Meta Business Suite? Any business that manages … Continue reading “The Best Way to Utilize Meta Business Suite to Run Your Business on Facebook and Instagram”

A Better Approach to User Retention to Boost Growth in 5 Simple Steps

January 14, 2022

If user retention hasn’t been on your radar for your business, now is the time to shift focus and make this the priority. Before we discuss how to improve user retention, let’s look quickly as to why user retention is so important. To start, user retention costs far less than acquiring new customers, with engaged … Continue reading “A Better Approach to User Retention to Boost Growth in 5 Simple Steps”

Why Apple is Best When it Comes to Understanding Customers

November 28, 2017

A look at why Apple’s iPhone X will continue to excel amidst a smartphone revolution. Image Source: DigitalTrends.com 1. Empathy — We will truly understand their [customer] needs better than any other company. 2. Focus — In order to do a good job of the things we decide to do, we must eliminate all of the unimportant opportunities. 3. … Continue reading “Why Apple is Best When it Comes to Understanding Customers”

Stages of Customer Service for Every Stage of Your eCommerce Business

January 18, 2017

Constantly adapt and readapt your customer engagement strategy. The best way to think about customer service is to evaluate your needs as an eCommerce business and your customers’ demands at separate and distinct growth phases. Remember, customer service is not a static process. Small eCommerce businesses cannot and should not be fixated on processes or … Continue reading “Stages of Customer Service for Every Stage of Your eCommerce Business”