Customer Acquisition

September 22, 2020

Guest Post by Lisa Michaels In almost any business, acquiring new customers can be costly. Research shows you’ll spend more money gaining a new customer than keeping one. For a startup, this presents a massive problem. You don’t have much cash lying around, but you need to bring new business through the door. This can … Continue reading “5 Tips for SaaS Startups to Lower Customer Acquisition Cost”