How Bellzi is Making the World Cuter, One Plushie at a Time, with the Help of Re:amaze

Last Updated on June 9, 2023 by Tony Fowler

Bellzi is the self-proclaimed curator of all things cute! Bringing adorable plushies to homes across the world, this company was created because they couldn’t find a plush character they loved and decided to bring a different type of cute to the world by creating their own.

The result has been adorable stuffed animals. From corgis to polar bears to dinosaurs there’s something for every type of animal lover. The company, which started in 2013 had seen significant growth and over the last couple of years have moved to their first warehouse and expanded their team. While this is, of course, a positive change, growth in business often comes with its own set of challenges.

The Challenges of Growing a Business

For Bellzi, one of their challenges was not having all of their customer communications in one central location. This made it difficult for team members to respond quickly and accurately. They also were not storing customer information in one location, meaning every time a customer contacted them, they needed to go find those details before they could assist the customer.   Their customer service team would have to shift from looking through emails and their eCommerce platform to assist customers, making it a very time consuming process. 

This means customer service inquiries were taking longer and longer as they grew, and made their team less efficient overall. They also needed to have the ability to assign team members certain communications to better serve their customers.

The Search for a Solution

With the goals of getting their in-house data more organized and gaining the ability to assign tasks to team members, they began to research solutions. The Bellzi team came across Re:amaze and decided to try our solution. What they found was a resolution to all of their problems in one awesome package. 

“Re:amaze really saves a lot of time and reduces unnecessary headaches that come with scaling.”

Our solutions provided the Bellzi team a way to centralize all customer communications, store customer information, and assign team members customer service inquiries as needed. They were able to bring their 12-hour customer service response time down to just 4 hours and were able to handle 3x the number of customer inquiries with the same number of staff. 

How Re:amaze Helps Bellzi Keep the World Cute

Bellzi is currently using Re:amaze Inbox and our social media integrations to allow them to better serve their customers and improve the quality of their customer service. 

Re:amaze Inbox

Re:amaze Inbox is a shared inbox that allows your whole team to manage all of your customer conversations across multiple channels in one central location. For Bellzi, this means there is no need to switch from email to Facebook to text just to respond to customers. Now, everything is in one spot! 

This inbox also allows your team to work together on customer inquiries. Just one glance and you’ll see customer notes, reminders for employees, notifications, and tasks if follow up is needed. Your customer service agents also have the option of using canned responses, templates, or FAQ articles for quick responses to customers.

Inbox allows your team to see if one of your representatives is helping a customer, so you don’t respond twice and look disorganized to your customers. To even further improve your customer service offering, you can also analyze your customer service quality and performance with channel reports, so you can see where there is room for even more improvement. 

When using Re:amaze Inbox you can respond to customers through the web dashboard on your desktop, through a mobile app, or even email making it possible to respond to customers from anywhere in the world! And since Re:amaze Inbox is completely transparent to your customers, they will never know you are responding from Inbox. On their end, they see responses on the platform they initiated a conversation. 

Social Media Integrations

Re:amaze offers a variety of 3rd party integrations that enable you to import customer data from the apps and social networks your business is actively using. In Bellzi’s case, they are actively on Facebook, Instagram, and Twitter. 

When using Facebook integrations you are able to receive and respond to comments or reviews on your Facebook page inside the Re:amaze dashboard. This allows your team to communicate directly with customers on your Facebook page without having to switch over to the platform, thus increasing efficiency.

For Instagram, Re:amaze also allows you to receive responses to posts within Re:amaze Chat. By connecting your brand’s Instagram account to Re:amaze you can get notifications from the app, respond to comments, questions, and direct messages, and apply automated workflows if needed. 

Similar to Facebook and Instagram, Re:amaze allows you to receive and respond to tweets, direct messages, and mentions on Twitter as well. 

The ability to respond individually to all of your brand’s social media interactions from a single dashboard gives you the power to improve the efficiency of your customer service team while also improving the quality of your customer service. 

If you’re interested in learning more about how Re:amaze can improve your team’s customer service offering, reduce customer response times, and overall become more efficient contact us today to schedule a demo!