Example segments to help you engage your users
September 10, 2012
Macro conversion funnels for SaaS apps usually look something like this: Visits site Signs up (either directly or through trial/free) Engages with app Pays Obviously there are numerous micro issues at play during any of these phases. It’s important to finely segment users from earlier phases of your funnel in order to capture minute nuances … Continue reading “Example segments to help you engage your users”