{"id":72,"date":"2017-10-31T04:19:41","date_gmt":"2017-10-31T11:19:41","guid":{"rendered":"https:\/\/hengreamaze.wordpress.com\/2017\/10\/31\/5-must-know-tips-to-expand-your-ecommerce-brand\/"},"modified":"2023-09-01T00:02:15","modified_gmt":"2023-09-01T07:02:15","slug":"5-must-know-tips-to-expand-your-ecommerce-brand","status":"publish","type":"post","link":"https:\/\/www.reamaze.com\/blog\/5-must-know-tips-to-expand-your-ecommerce-brand\/","title":{"rendered":"5 Must-Know Tips to Expand Your eCommerce Brand"},"content":{"rendered":"<p>Guest Post by Jordan Greene for <a href=\"https:\/\/www.reamaze.com\/?ref=bts\" target=\"_blank\" rel=\"noopener\"><strong>Re:amaze<\/strong><\/a>. Jordan likes to be called Dan, is a travel writer, a full-time backpacker, a self-taught cook, and an avid traveler of the world.<\/p>\n<figure><img decoding=\"async\" class=\"aligncenter size-full wp-image-5892 lazyload\" data-src=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2017\/10\/1_hBGphGDZ9TOB9e2scVAqvQ.webp\" alt=\"\" width=\"1200\" height=\"675\" data-srcset=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2017\/10\/1_hBGphGDZ9TOB9e2scVAqvQ.webp 1200w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2017\/10\/1_hBGphGDZ9TOB9e2scVAqvQ-300x169.webp 300w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2017\/10\/1_hBGphGDZ9TOB9e2scVAqvQ-1024x576.webp 1024w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2017\/10\/1_hBGphGDZ9TOB9e2scVAqvQ-768x432.webp 768w\" data-sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/675;\" \/><\/figure>\n<p>When it comes to making waves in the eCommerce sector, it\u2019s important for you to emerge from the crowd as a frontrunner. Expand your brand and reap the benefits with these 5<strong> must-know<\/strong> tips.<\/p>\n<h2><strong><br \/>\nEnsure you have enough server space<\/strong><\/h2>\n<p>First and foremost, if you\u2019re looking to expand your eCommerce brand and increase the number of customers you receive, you\u2019ll want to ensure you have a suitable hosting provider, <a href=\"https:\/\/ecommerceguide.com\/ecommerce-web-hosting\/siteground-hosting-review\/\" target=\"_blank\" rel=\"noopener\">such as Siteground<\/a> or GoDaddy, to rely on. Oftentimes, sites crash under the weight of increased traffic, so it\u2019s important you\u2019re prepared to grow in this case.<\/p>\n<p>Consider investing in a dedicated server for peace of mind that you won\u2019t suffer any crashing or downtime. Although shared servers are much more affordable\u200a\u2014\u200aa sensible choice if your budget can\u2019t stretch too far in the initial stages\u200a\u2014\u200aa dedicated server will ensure you never run into any issues no matter how many people shop upon your online store.<\/p>\n<h2><strong><br \/>\nEmploy niche marketing<\/strong><\/h2>\n<p>If you really want to draw customers in, you need to be strategic with your offerings. <a href=\"http:\/\/www.thedesigntrust.co.uk\/what-is-niche-marketing\/\" target=\"_blank\" rel=\"noopener\">Consider niche marketing<\/a> to find an effective way to appeal to new customers\u200a\u2014\u200awhereas a niche market would limit you strictly to a certain small audience, niche marketing is different in that you\u2019re finding your own space in an oversaturated market full of unoriginal competitors.<\/p>\n<p>Niche marketing means you\u2019ll be offering something unique and new to customers who are used to purchasing the same old item. Be innovative and offer a spin on a popular product that is sure to get the customers flocking to your store instead.<\/p>\n<h2><strong><br \/>\nGuarantee good customer service<\/strong><\/h2>\n<p>If you ensure a good level of customer service, you\u2019ll become one of the most trustworthy stores out there on the web. Let word of mouth quite literally do the talking, as your relationship building with customers will make you a highly recommendable outlet.<\/p>\n<p>Customer service is important for building trust and keeping these customers around, so make sure you\u2019re available to answer any queries and rectify any issues that may arise. Being responsive to phone calls and emails are effective in building trust, but chat, proactive engagement, and social media service are on the rise. Be sure to pick a platform like <a href=\"https:\/\/www.reamaze.com\/?ref=bts\" target=\"_blank\" rel=\"noopener\"><strong>Re:amaze<\/strong><\/a> to help you manage multiple customer service channels under one roof. Re:amaze integrates with multiple eCommerce platforms like Shopify, BigCommerce, WooCommerce, and Magento to help businesses support, engage, and convert customers.<\/p>\n<h2><strong><br \/>\nHave a sleek, professional design<\/strong><\/h2>\n<p>Another way to establish trust is by ensuring the design of your website is clean, sleek and professional. Should customers visit to be greeted with a garish and messy layout, they\u2019ll likely be less willing to do any form of business with you.<\/p>\n<p>Flat design is the common choice for many websites across the web\u200a\u2014\u200aalthough <a href=\"https:\/\/thenextweb.com\/dd\/2016\/12\/22\/web-design-trends-can-expect-see-2017\/\" target=\"_blank\" rel=\"noopener\">that will soon end<\/a> according to The Next Web\u200a\u2014\u200aso look at competitors and inspirations to see why their sites work in terms of the way they look. It\u2019s important to stand out, but make sure it\u2019s for the right reasons\u200a\u2014\u200aan unpleasant, dated design is not one of them.<\/p>\n<h2><strong><br \/>\nMaintain good standards<\/strong><\/h2>\n<p>It\u2019s of vital importance you keep working towards maintaining and improving the standards of your store. Strive to continually build upon your success and reap the benefits\u200a\u2014\u200ayou\u2019ll attract customers from all over and eventually make a name for yourself if you grow your brand into something bigger and better.<\/p>\n<p>The sky is quite literally the limit with e-commerce, so don\u2019t hold back\u200a\u2014\u200awork at it and you\u2019ll be a driving force in your market within no time.<\/p>\n<hr \/>\n<p><em>Interested in what else we have to say? Make sure to recommend this article by clicking the heart and follow us for more stories about startup life, customer service, and tips on treating customers right.<\/em><\/p>\n<p><em>You can also find our multi-brand, multi-channel customer service platform at <a href=\"http:\/\/www.reamaze.com\/?referrer=medium\" target=\"_blank\" rel=\"noopener\">https:\/\/www.reamaze.com<\/a>. Follow <a href=\"https:\/\/www.twitter.com\/reamaze\" target=\"_blank\" rel=\"noopener\">@reamaze<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Guest Post by Jordan Greene for Re:amaze. Jordan likes to be called Dan, is a travel writer, a full-time backpacker, a self-taught cook, and an avid traveler of the world. When it comes to making waves in the eCommerce sector, it\u2019s important for you to emerge from the crowd as a frontrunner. Expand your brand &hellip; <a href=\"https:\/\/www.reamaze.com\/blog\/5-must-know-tips-to-expand-your-ecommerce-brand\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;5 Must-Know Tips to Expand Your eCommerce Brand&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":5892,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[32],"tags":[73,39,38,52,49],"class_list":["post-72","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-service-best-practices","tag-branding","tag-business","tag-customer-service","tag-ecommerce","tag-growth"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>5 Must-Know Tips to Expand Your eCommerce Brand - Re:amaze Blog<\/title>\n<meta name=\"description\" content=\"Unlock success in eCommerce with these 5 essential tips: Ensure server reliability, embrace niche marketing, prioritize top-notch customer service, design a sleek website, and maintain high standards. 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