{"id":4410,"date":"2020-05-06T23:38:28","date_gmt":"2020-05-06T23:38:28","guid":{"rendered":"https:\/\/blog.reamaze.com\/?p=4410"},"modified":"2023-06-09T13:48:46","modified_gmt":"2023-06-09T20:48:46","slug":"family-nutrition-brand-kabrita-usa-uses-reamaze-automation-and-chatbots-to-enhance-customer-experience-and-boost-engagement","status":"publish","type":"post","link":"https:\/\/www.reamaze.com\/blog\/family-nutrition-brand-kabrita-usa-uses-reamaze-automation-and-chatbots-to-enhance-customer-experience-and-boost-engagement\/","title":{"rendered":"Family Nutrition Brand, Kabrita USA, uses Re:amaze Automation And Chatbots To Enhance Customer Experience And Boost Engagement"},"content":{"rendered":"<p>Today we&#8217;re talking with Jennifer Dingle who heads up Digital Operations and Customer Service at <a href=\"https:\/\/www.kabritausa.com\">Kabrita USA<\/a>. Kabrita has been using the Re:amaze platform for the past couple of months and wanted to share their experience with the wide range of features offered in the Re:amaze platform.<\/p>\n<p><strong>Let&#8217;s begin!<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-4415 lazyload\" data-src=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-164053.jpg\" alt=\"\" width=\"1884\" height=\"1234\" data-srcset=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-164053.jpg 1884w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-164053-300x196.jpg 300w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-164053-768x503.jpg 768w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-164053-1024x671.jpg 1024w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-164053-1200x786.jpg 1200w\" data-sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1884px; --smush-placeholder-aspect-ratio: 1884\/1234;\" \/><\/p>\n<p><strong>Re:amaze:<\/strong> Can you tell us a little bit more about Kabrita USA? What kind of company is it and what are your core values?<\/p>\n<p><strong>Jennifer:\u00a0<\/strong>Kabrita USA is a division of Ausnutria, a Dutch company with over 100 years of dairy expertise.<\/p>\n<p>Kabrita USA delivers nourishment and comfort to children and their parents through our naturally easy to digest Goat Milk Formula. We empower families with a new choice in formula feeding &#8211; one that marries the ideal of all-natural with the rigor and safety of science.<\/p>\n<p>Kabrita USA is 100% women run and led by Moms. Our mission is to empower parents to nourish their child with confidence. We strive to add value to our community through our commitment to education, transparency &amp; supportive communication.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-4414 lazyload\" data-src=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-163846.jpg\" alt=\"\" width=\"1879\" height=\"1716\" data-srcset=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-163846.jpg 1879w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-163846-300x274.jpg 300w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-163846-768x701.jpg 768w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-163846-1024x935.jpg 1024w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-163846-1200x1096.jpg 1200w\" data-sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1879px; --smush-placeholder-aspect-ratio: 1879\/1716;\" \/><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-4413 lazyload\" data-src=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-163749.jpg\" alt=\"\" width=\"1882\" height=\"1984\" data-srcset=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-163749.jpg 1882w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-163749-285x300.jpg 285w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-163749-768x810.jpg 768w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-163749-971x1024.jpg 971w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-163749-1200x1265.jpg 1200w\" data-sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1882px; --smush-placeholder-aspect-ratio: 1882\/1984;\" \/><\/p>\n<p><strong>Re:amaze:<\/strong> Shopping for a new customer support platform can always be daunting. What were some of the difficulties you and your team were facing?<\/p>\n<p><strong>Jennifer:<\/strong> With tremendous growth in 2019, we saw a large increase in customer service communications and our small team was answering questions across multiple platforms.<\/p>\n<p>Also, our existing chatbot from Drift was not optimized, and found that it was not fully addressing our customers questions, which resulted in an increase in escalated messages. We needed to a find a way to take care of our customers quickly and efficiently and reduce the workload for our customer service team, while making sure that our customer interactions still felt personal and represented our brand voice.<\/p>\n<p>Below is a screenshot of the Re:amaze <a href=\"https:\/\/support.reamaze.com\/kb\/automation\/re-amaze-chatbot-beta\">FAQ Chatbot<\/a> which is designed to help answer frequently asked questions automatically before escalations to the team.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-4416 lazyload\" data-src=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-165837.jpg\" alt=\"\" width=\"1890\" height=\"1987\" data-srcset=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-165837.jpg 1890w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-165837-285x300.jpg 285w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-165837-768x807.jpg 768w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-165837-974x1024.jpg 974w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-05-165837-1200x1262.jpg 1200w\" data-sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1890px; --smush-placeholder-aspect-ratio: 1890\/1987;\" \/><\/p>\n<p><strong>Re:amaze:<\/strong> How did you come across Re:amaze and what qualifications needed to be fulfilled during the evaluation process?<\/p>\n<p><strong>Jennifer:<\/strong> We researched several providers, but nothing checked off all the boxes we needed in a helpdesk app. We found Re:amaze in the <a href=\"https:\/\/apps.shopify.com\/reamaze\">Shopify app store<\/a>, and noticed the numerous <a href=\"https:\/\/apps.shopify.com\/reamaze\/reviews?rating=5\">five star ratings and very positive reviews<\/a>. After a call with Marvin, our team was wowed by the available features, and realized that it was an ideal all-in-one solution to organize and automate Kabrita USA\u2019s customer service communications.<\/p>\n<p>We needed a solution that streamlined all our customer service messages into one program and wanted to automate our messages with autoresponders and quick replies. The Shopify integration was a must, and we needed a robust chat option for customers to quickly connect with our team in real time and provide accurate quick replies in our brand voice when we were offline. We also wanted an app that was easy to customize and user friendly for our team.<\/p>\n<p><strong>Re:amaze:<\/strong> How has your experience been with Re:amaze so far?<\/p>\n<p><strong>Jennifer:<\/strong> While we have only used Re:amaze for a few months, we have already seen an improvement in automation and efficiency! The chatbot was easy to customize, and we did not need the help of a developer to deploy on our website.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-4419 lazyload\" data-src=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-06-163410.jpg\" alt=\"\" width=\"1822\" height=\"1987\" data-srcset=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-06-163410.jpg 1822w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-06-163410-275x300.jpg 275w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-06-163410-768x838.jpg 768w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-06-163410-939x1024.jpg 939w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-06-163410-1200x1309.jpg 1200w\" data-sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1822px; --smush-placeholder-aspect-ratio: 1822\/1987;\" \/><\/p>\n<p>The cues have been fantastic in helping provide information about stock updates, promotions and upcoming events. Having all the tools we need within one program has been a great time saver.<\/p>\n<p>The Shopify integration is seamless, and it is so helpful to be able to see a customer\u2019s order information and previous conversations without leaving the screen.<\/p>\n<p>The quick replies and built in knowledge base helps us answer our customers questions quickly and accurately, the tags keep our inbox organized, and the FAQ and Order bot is fantastic for customer experience, helping our consumers find information without the need to escalate to a customer service representative.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-4418 lazyload\" data-src=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-06-160941.jpg\" alt=\"\" width=\"1819\" height=\"1920\" data-srcset=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-06-160941.jpg 1819w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-06-160941-284x300.jpg 284w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-06-160941-768x811.jpg 768w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-06-160941-970x1024.jpg 970w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/05\/Annotation-2020-05-06-160941-1200x1267.jpg 1200w\" data-sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1819px; --smush-placeholder-aspect-ratio: 1819\/1920;\" \/><\/p>\n<p><strong>Re:amaze:<\/strong> What has the impact been so far?<\/p>\n<p><strong>Jennifer:\u00a0<\/strong>We\u2019ve seen a noticeable decrease in customer service engaged chats thanks to bots, workflows and intents. In the first month, we saw our CSR escalated chats decrease by almost 40% from our previous solution.<\/p>\n<p>The cost of Re:amaze is a bargain for what is offered. Chat, help desk, built in knowledge base \u2013 it truly is an all-in-one solution for organizing and automating customer service communications<\/p>\n<p>Thanks Jennifer!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today we&#8217;re talking with Jennifer Dingle who heads up Digital Operations and Customer Service at Kabrita USA. Kabrita has been using the Re:amaze platform for the past couple of months and wanted to share their experience with the wide range of features offered in the Re:amaze platform. Let&#8217;s begin! Re:amaze: Can you tell us a &hellip; <a href=\"https:\/\/www.reamaze.com\/blog\/family-nutrition-brand-kabrita-usa-uses-reamaze-automation-and-chatbots-to-enhance-customer-experience-and-boost-engagement\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Family Nutrition Brand, Kabrita USA, uses Re:amaze Automation And Chatbots To Enhance Customer Experience And Boost Engagement&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":4420,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[10],"tags":[],"class_list":["post-4410","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Family Nutrition Brand, Kabrita USA, uses Re:amaze Automation And Chatbots To Enhance Customer Experience And Boost Engagement - Re:amaze Blog<\/title>\n<meta name=\"description\" content=\"Discover Kabrita USA, a leading provider of naturally easy-to-digest Goat Milk Formula. Hear how Re:amaze&#039;s all-in-one customer support platform helped Kabrita streamline communications, automate responses, and reduce escalated messages. Empowering parents with confidence and personalized care.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.reamaze.com\/blog\/family-nutrition-brand-kabrita-usa-uses-reamaze-automation-and-chatbots-to-enhance-customer-experience-and-boost-engagement\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Family Nutrition Brand, Kabrita USA, uses Re:amaze Automation And Chatbots To Enhance Customer Experience And Boost Engagement - Re:amaze Blog\" \/>\n<meta property=\"og:description\" content=\"Discover Kabrita USA, a leading provider of naturally easy-to-digest Goat Milk Formula. 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