{"id":4299,"date":"2020-03-19T23:34:19","date_gmt":"2020-03-19T23:34:19","guid":{"rendered":"https:\/\/blog.reamaze.com\/?p=4299"},"modified":"2023-06-09T13:49:26","modified_gmt":"2023-06-09T20:49:26","slug":"new-sensational-dtc-direct-to-consumer-kitchen-cookware-brand-caraway-home-implements-reamaze-as-top-live-chat-and-helpdesk-solution","status":"publish","type":"post","link":"https:\/\/www.reamaze.com\/blog\/new-sensational-dtc-direct-to-consumer-kitchen-cookware-brand-caraway-home-implements-reamaze-as-top-live-chat-and-helpdesk-solution\/","title":{"rendered":"New Sensational DTC (Direct to Consumer) Kitchen Cookware Brand, Caraway Home, Implements Re:amaze As Top Live Chat and Helpdesk Solution"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignleft size-full wp-image-4300 lazyload\" data-src=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-160243.jpg\" alt=\"\" width=\"2758\" height=\"1986\" data-srcset=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-160243.jpg 2758w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-160243-300x216.jpg 300w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-160243-768x553.jpg 768w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-160243-1024x737.jpg 1024w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-160243-1200x864.jpg 1200w\" data-sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 2758px; --smush-placeholder-aspect-ratio: 2758\/1986;\" \/><\/p>\n<p>Welcome to another Re:amaze Interview Case Study! Today, we\u2019re sitting down with <strong>Mark Riskowitz<\/strong> who is the Head of Operations at <a href=\"https:\/\/www.carawayhome.com\">Caraway Home<\/a>.<\/p>\n<p><strong>Tell us about your brand. How and why did you decide to start this business? What\u2019s your value and mission? Any press coverage?<\/strong><\/p>\n<p>Caraway is on a mission to craft well-designed, non-toxic ceramic cookware that thoughtfully raises the standards of what you cook with. Simply put, our products are designed to make your life easier and healthier, no matter your level of expertise. We have been mentioned in over 50+ press articles since our launch in November 2019 such as <a href=\"https:\/\/www.forbes.com\/sites\/natashawolff\/2020\/02\/28\/six-new-dtc-kitchen-brands-that-are-on-fire\/#10042c3c47fe\">Forbes<\/a>, <a href=\"https:\/\/gearpatrol.com\/2019\/11\/09\/caraway-home-cookware-non-stick-ceramic-new-cooks\/\">Gear Patrol<\/a>, <a href=\"https:\/\/www.vogue.com\/article\/best-cookware-sets\">Vogue<\/a>, and <a href=\"https:\/\/www.foodandwine.com\/lifestyle\/kitchen\/caraway-cookware-set-review\">Food and Wine<\/a>.<\/p>\n<p>If you\u2019re interested in reading more about Caraway Home\u2019s adventure, there\u2019s also a great <a href=\"https:\/\/www.linkedin.com\/pulse\/caraway-home-co-founder-jordan-nathan-wants-us-all-cook-lesavage\">interview <\/a>with Talking Shop and our CEO, Jordan Nathan.<\/p>\n<p><img decoding=\"async\" class=\"alignleft size-full wp-image-4301 lazyload\" data-src=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-162328.jpg\" alt=\"\" width=\"1902\" height=\"1984\" data-srcset=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-162328.jpg 1902w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-162328-288x300.jpg 288w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-162328-768x801.jpg 768w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-162328-982x1024.jpg 982w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-162328-1200x1252.jpg 1200w\" data-sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1902px; --smush-placeholder-aspect-ratio: 1902\/1984;\" \/><\/p>\n<p><strong>What customer service problems were you experiencing prior to shopping for a solution?<\/strong><\/p>\n<p>We implemented Re:amaze (prior to launch) as the first tool before using regular direct email to communicate with customers. In many ways, I knew how important customer service would be for a new DTC brand and how deeply that integrates with the overall shopping experience. So I wanted to implement a solid system and tool to prepare for our brand\u2019s launch.<\/p>\n<p>In my search, I previously considered and tried Kustomer, Intercom, Zendesk, Freshdesk. We ultimately settled on Re:amaze.<\/p>\n<p><strong>What were some customer expectations you absolutely needed to fulfill and how did you come across Re:amaze?<\/strong><\/p>\n<p>We knew that having a website with chat capabilities was a must. The chat experience needed to be fast, easy to use, and something our agents can rely on to deliver rapid responses to our customers\u2019 most urgent questions.<\/p>\n<p>We also evaluated each platform for its ability to connect customers across different conversations and channels. Re:amaze\u2019s integration with Shopify is also extremely handy for our team to make sure conversations are addressed effectively.<\/p>\n<p><img decoding=\"async\" class=\"alignleft size-full wp-image-4302 lazyload\" data-src=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-163236.jpg\" alt=\"\" width=\"1912\" height=\"1987\" data-srcset=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-163236.jpg 1912w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-163236-289x300.jpg 289w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-163236-768x798.jpg 768w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-163236-985x1024.jpg 985w, https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/Annotation-2020-03-19-163236-1200x1247.jpg 1200w\" data-sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1912px; --smush-placeholder-aspect-ratio: 1912\/1987;\" \/><\/p>\n<p><strong>How is Re:amaze performing for your team and is it helping to satisfy your customers\u2019 expectations?<\/strong><\/p>\n<p>Re:amaze is providing an excellent and well-performing tool that, out of the box, connects with many great 3rd party apps and provides fantastic features that help my team and I do the best work we can for our customers. It certainly has been extremely satisfactory for our customers!<\/p>\n<p>Since Re:amaze is brand new to our workflow, we don\u2019t have initial metrics for improvement. However, Re:amaze has allowed us to set the standard of response time over email and chat to impressive and difficult-to-beat levels. In addition, the chat system has directly driven conversions thanks to the awesome tracking feature of attributed orders.<\/p>\n<p><strong>Can you rate Re:amaze in one sentence?<\/strong><\/p>\n<p>Putting the &#8220;amaze&#8221; in customer service, this platform excels in every respect.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Welcome to another Re:amaze Interview Case Study! Today, we\u2019re sitting down with Mark Riskowitz who is the Head of Operations at Caraway Home. Tell us about your brand. How and why did you decide to start this business? What\u2019s your value and mission? Any press coverage? Caraway is on a mission to craft well-designed, non-toxic &hellip; <a href=\"https:\/\/www.reamaze.com\/blog\/new-sensational-dtc-direct-to-consumer-kitchen-cookware-brand-caraway-home-implements-reamaze-as-top-live-chat-and-helpdesk-solution\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;New Sensational DTC (Direct to Consumer) Kitchen Cookware Brand, Caraway Home, Implements Re:amaze As Top Live Chat and Helpdesk Solution&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":4303,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[10],"tags":[],"class_list":["post-4299","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>New Sensational DTC (Direct to Consumer) Kitchen Cookware Brand, Caraway Home, Implements Re:amaze As Top Live Chat and Helpdesk Solution - Re:amaze Blog<\/title>\n<meta name=\"description\" content=\"Discover how Caraway Home, a brand revolutionizing non-toxic ceramic cookware, integrated Re:amaze to enhance customer service. 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Get insights into their experience and the impact on response time and conversions.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.reamaze.com\/blog\/new-sensational-dtc-direct-to-consumer-kitchen-cookware-brand-caraway-home-implements-reamaze-as-top-live-chat-and-helpdesk-solution\/\" \/>\n<meta property=\"og:site_name\" content=\"Re:amaze Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/reamaze\" \/>\n<meta property=\"article:published_time\" content=\"2020-03-19T23:34:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-09T20:49:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/asset_904c56efd9ef41f9839148ad9a571b6f.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"574\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"David\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@reamaze\" \/>\n<meta name=\"twitter:site\" content=\"@reamaze\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"David\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.reamaze.com\/blog\/new-sensational-dtc-direct-to-consumer-kitchen-cookware-brand-caraway-home-implements-reamaze-as-top-live-chat-and-helpdesk-solution\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.reamaze.com\/blog\/new-sensational-dtc-direct-to-consumer-kitchen-cookware-brand-caraway-home-implements-reamaze-as-top-live-chat-and-helpdesk-solution\/\"},\"author\":{\"name\":\"David\",\"@id\":\"https:\/\/www.reamaze.com\/blog\/#\/schema\/person\/3bffd970e708b17e27bd910fb2ef685e\"},\"headline\":\"New Sensational DTC (Direct to Consumer) Kitchen Cookware Brand, Caraway Home, Implements Re:amaze As Top Live Chat and Helpdesk Solution\",\"datePublished\":\"2020-03-19T23:34:19+00:00\",\"dateModified\":\"2023-06-09T20:49:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.reamaze.com\/blog\/new-sensational-dtc-direct-to-consumer-kitchen-cookware-brand-caraway-home-implements-reamaze-as-top-live-chat-and-helpdesk-solution\/\"},\"wordCount\":489,\"publisher\":{\"@id\":\"https:\/\/www.reamaze.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.reamaze.com\/blog\/new-sensational-dtc-direct-to-consumer-kitchen-cookware-brand-caraway-home-implements-reamaze-as-top-live-chat-and-helpdesk-solution\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/asset_904c56efd9ef41f9839148ad9a571b6f.png\",\"articleSection\":[\"Case Studies\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.reamaze.com\/blog\/new-sensational-dtc-direct-to-consumer-kitchen-cookware-brand-caraway-home-implements-reamaze-as-top-live-chat-and-helpdesk-solution\/\",\"url\":\"https:\/\/www.reamaze.com\/blog\/new-sensational-dtc-direct-to-consumer-kitchen-cookware-brand-caraway-home-implements-reamaze-as-top-live-chat-and-helpdesk-solution\/\",\"name\":\"New Sensational DTC (Direct to Consumer) Kitchen Cookware Brand, Caraway Home, Implements Re:amaze As Top Live Chat and Helpdesk Solution - Re:amaze Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.reamaze.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.reamaze.com\/blog\/new-sensational-dtc-direct-to-consumer-kitchen-cookware-brand-caraway-home-implements-reamaze-as-top-live-chat-and-helpdesk-solution\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.reamaze.com\/blog\/new-sensational-dtc-direct-to-consumer-kitchen-cookware-brand-caraway-home-implements-reamaze-as-top-live-chat-and-helpdesk-solution\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.reamaze.com\/wp-content\/uploads\/2020\/03\/asset_904c56efd9ef41f9839148ad9a571b6f.png\",\"datePublished\":\"2020-03-19T23:34:19+00:00\",\"dateModified\":\"2023-06-09T20:49:26+00:00\",\"description\":\"Discover how Caraway Home, a brand revolutionizing non-toxic ceramic cookware, integrated Re:amaze to enhance customer service. 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